
I am a Chicago-based Web-designer/ writer/ Internet marketing specialist. I've worked in publishing for more than 13 years as a magazine editor, Web designer, book author, magazine feature writer, and Web director (pretty much in that order).
Here is a collection of my work and other things I find interesting.
You can contact me by emailing lisa[at]lisahazen.com
April 22, 2008: Launch
of Priya Arts
Priya Arts is an organization dedicated to taking the words of the
Bhagavad Gita and interpreting it in music and video. This site introduces
the concept to interested parties and will be updated later with information
and clips about this project.
April 10, 2008: Launch of Pilates-Pro.com Redesign
It's really exciting when I get the opportunity to take a site I initially
designed to the next level. I originally designed pilates-pro.com more
than two years ago. In that time, the site has grown and evolved. I redesigned
the site with new content areas, a job board, an interactive discussion
board, and all sorts of other exciting additions. An integrated effort,
we also created a full-featured
newsletter to promote the new site.
February 2, 2008: Updates to NRSV.net
It's always very satisfying to see sites that I've designed grow and evolve. NRSV.net is
the site for the New Standard Revised Version of the Bible.
Since I designed the site two years ago, they have added several new
editions and more information about the line. I updated the site to include
this information.
January 15, 2008: Launch of Macalicomm.com
Kevin Donnellon is a public relations specialist whose focus is the golf
market. He needed a site that would demonstrate his experience and expertise,
while providing case studies which shows prospective clients exactly
how he does it. I designed this site using a content management system,
which allows Kevin to easily update all the content on his site on his
own, empowering him to make site updates himself.
December 24, 2007: "Make Your Creativity Productive " article
in HOW
Creatives are known for their big ideas—but often, inspiration
is at odds with productivity. In this article, I
spoke with the brilliant minds at Behance,
who offer eight tips for making sure your creative ideas see the light
of day. This is scheduled for the June issue, but you
can download it and read it here now.
December 10, 2007: "Illustrative Design" article
in HOW
Today's designers (myself included) are pretty detached from the core of design—actually
taking a pen to paper. This article talks about how to put down your mouse, pick
up a pen, and liberate your creativity by sharpening your illustrative skills.
Von Glitschka was my inspiration for this piece. This is scheduled for the June
issue, but
you can download it and read it here now.
December 1 , 2007: Margot
Madison Stationery Launch
Margot Madison is a successful small-business owner, a wedding-invitation
designer to the stars and now the purveyor of different customized paper
product lines. This site has been my most ambitous to date—using sophisticated AJAX scripts,
users can place orders for custom stationery orders on the site. (Featuring Margot's
wonderful designs.)
December 1 , 2007: Margot Madison Stationery Launch
Margot Madison is a successful small-business owner, a wedding-invitation
designer to the stars and now the purveyor of different customized paper
product lines. This site has been my most ambitous to date—using sophisticated
AJAX scripts, users can place orders for custom stationery orders on
the site. (Featuring Margot's wonderful designs.)
November 26, 2007: "Top of the Web" article in The Artist's Magazine
As a group, fine artists tend to come up short when they represent their
work online. (And that's an understatement.) The Artist's
Magazine asked
me to write an article about some exemplary artists' Web sites and these
sites can provide inspiration when building their own sites. The article
will come out in the March 2008 issue, but you
can downlad and read the article here.
November 21, 2007: Everyman
News launch
Michele Weldon is an award-winning author (she's even been on Oprah!)
and Medill Journalism professor. Michele's new book, Everyman
News,
pubs this month. This book provides an analysis of the evolution of
contemporary American newspapers. The site includes interactive Flash
maps, excerpts, discussion guides, audio, and more.
November 1, 2007: HOW
article on Design for the Christian Audience
My article for HOW Magazine about design for the Christian market
entitled "Putting
a Fresh Face on Faith" hit newsstands with the December issue.
I spoke with a variety of incredibly fascinating designers who are
working to elevate the level of design for the Christian audience from
the likes of clip-art doves, praying hands, and dusty-leather bound
Bibles to innovative and (yes) inspirational design. Read
it here.
October 24, 2007: Madisono
Gelato Placeholder launch
Madisono
Gelato is a new and delicious client is building a business
that supplies Cincinnati's best restaurants with his creamy confection
and a new store that sells direct. In the coming months, we'll be working
on developing a site that sells online.
October 22, 2007: Sara
Paretsky
launches podcast series
Together with author Sara Paretsky, I recorded a series of ten
different podcast episodes. Sara read from her new novel, Bleeding
Kansas (which will hit bookstores January 1st) and her series of
essays on her journey as an author and advocate of free speech, Writing
in an Age of Silence.
October 5, 2007: DrStreicher.com
launches
Lauren Streicher is one of the most well-known OB-GYNs in the country.
But besides her wildly successful practice, she is the author of a
book, Chicago Sun-Times columnist, host of an XM radio show on women's
health, regular guest of iVillage's In The Loop, and a regular contributor
to ABC and CBS news. This site tells about her many (many!) accomplishments
and promotes her to the world at large.
September 24, 2007: HOW
article on Design for the Book Publishing Industry
My latest article for HOW is about a subject close to my heart—design
for the book publishing industry. I spoke to people from Picador, HarperCollins,
Quirk Books, and (of course) Chronicle. It was fascinating to hear
about how different publishers hone their design process, an I loved
hearing the stories about how the designs came together. (Even an Oprah
pick.) Click above to download the article as a PDF, or look for it
in the next issue.
September 17, 2007: Help
Yahoo Help You
It's beyond cliche that customer service for Web entities is disappointing.
This site was created as a way for Yahoo's users to suggest ways to
improve their customer service and create an honest, ongoing dialogue.
With this site, I installed Wordpress on the server, souped it up with
a bunch of plug-ins, and integrated the design with custom CSS.
September 10, 2007: Alert
Chicago launch
The City of Chicago had a ton of information they wanted to make available
to residents about what to do in an emergency, but no real Web structure
to do so. They wanted this site to be a hub that people returned to,
with realtime news and information. I designed the architecture and
look and feel for the site, hoping to convey a unique Web presence
for the city, as well as a useful hub of information.
August 15, 2007: Studio
on Sixth launch
I designed this pretty little site to promote a cottage for rent in San Francisco's
Sunset neighborhood. Quick and dirty, this site took just three days to build
and launch. Check it out at Studio on
Sixth. Just goes to show, there is no job too big or too small!
August 10, 2007: Guru of New launch
Sarah Browne, a digital strategist and
market researcher based in Carmel, California. She wanted me to create
a Wordpress blog for her with a charming retro feel that she could use
as a place to profile what hot new products and trends live up to the
hype, and which do not. The Guru of
New is the result.
August 2, 2007: Red
Room placeholder
A small job was designing a placeholder page for a fantastic site that
is coming in a few weeks named The
Red Room. This site will be an online home
for all of the world's best writers—a place where they can post information
directly to their readers and easily host their online presence. Writers including
Salman Rushdie, Norman Mailer, Amy Tan, and Po Bronson are already committed
to participating.
July 31, 2007: Mommy
Track'd Bookstore launch
The folks over at Mommy
Track'd hired me to design their bookstore
portion of their redesigned site. This was an interesting challenge,
as it involved going into their existing templates and integrating
an Amazon store within their framework. (Without making it look like
the user ever left their site.) The result (I hope you agree) is seamless.
July 19, 2007: Incorporating
Movement launch
I designed this site for New York-based Pilates instructor, Rebekah
Rotstein. She wanted a site that would bring together the health and
life benefits of the practice, and promote her new business as an instructor.
Shawn created her logo, which provided the launching point for
the design direction. There's even a Spanish translated version!
July 10, 2007: June Chronicle Books Newsletters
Chronicle never disappoints with the books it asks me to write about monthly
for their email newsletters. The featured books in June were Pretty
in Punk, a book teaches knitters not how to craft cardigans, but rather
punk mohawk hats and skull-and-crossbones armwarmers. I also interviewed
the authors of Extreme
Barbecue, who themselves interviewed guys who
barbecue pigs in steel drums and coffins (not used, thank you). And lastly,
I wrote about the pop-surrealist work of artist Alex
Gross.
July 1, 2007: Kids Off the Couch
In my quest for world domination of mommy blogs, I started writing for
another. Kids Off the Couch offers different activities for families
that don't involve anything you can see on Nickelodeon. I am the Chicago
guide, which means that I'm discovering a bunch of fun things for Finn
and I to do. Tune in for your weekly adventure!
June 28, 2007: LeeFenVisual
Lee Fenvyes is a Bay Area-based artist and designer. For Lee, I set up
a Web
store to sell some of his work and revamped his style sheets to refresh
the look and feel of his expanded site. I'm really pleased how the entire
site came together.
June 16, 2007: May Chronicle Books Newsletters
In May, there were some really interesting books to write about for Chronicle's
enewsletters. I took a "walk down memory lane" (har har) with Core
Memory,
a photographic (and surprisingly beautiful) look back at vintage computers.
Also, I spoke with Joyce Ostin, who photographed everyone from Tom Hanks
to Steven Spielberg for Hollywood
Dads.
June 4, 2007: Web Design Work for Golin Harris Presentation
Working with big firms like Golin Harris mean that I can't
talk about the details of the work we do because of brand confidentiality
and work done on spec. But let's just say that it was fascinating to conceptualize
a well-established brand through a proposed Web site design that is very
of-the-moment. Frustratingly obscure description? Email
me and I'll tell
you more.
May 14, 2007: April Chronicle Books Newsletters
I love writing the monthly enewsletters for Chronicle Books. Every month,
I get a box full of fascinating books that really resonate with me. In
April I wrote about the enigmatic designer Florence
Broadhurst (who was mysteriously murdered in her home), pastry chef
Emily Luchetti's favorite
recipes, and graphic artist Jeffrey Brown's new book, Cat
Getting Out of Bag
May 10, 2007: Life's Golden Ticket site design
Written as an inspirational parable (in the style of The Alchemist or The
Five People You Meet in Heaven), this is yet another title that you may be
seeing on the NYT best-seller's list soon. There's buzz about this book from
everyone from James Redfield to Publisher's Weekly.
May 1, 2007: Pentagram Papers Article
The article I wrote about the 35th anniversary of the Pentagram Papers
project is in the most recent (June) issue of HOW. Read
it here.
April 11, 2007: Redesigned site launch
Finally! I've only been in business now for almost a year and am now officially
launching my portfolio site. My excuse is that I have been so very busy
with client work. Please hang with me while I work out the kinks.
April 10, 2007: Milk Memos Featured Book on Mommy
Track'd
I did an online feature for Mommy
Track'd promoting the title, Milk
Memos.
This charming book was written by two women who returned to work at
IBM only to face the bane of the working moms' existence—the
pumping room. This book is a great exploration on how to balance
work and motherhood.
March 30, 2007: Launch of iwasareallygoodmom.com
The site that I designed for this humorous, clever, and wise book that tackles
the expectations/myths of modern motherhood just launched at www.iwasareallygoodmom.com.
For obvious reasons, this was a project particularly close to my heart. The
authors are going to be all over the media—you can find them on The
Today Show, Rachael Ray's show, and Shape magazine.
February 22, 2007: Launch of NRSV.net
This site was to support the NRSV,
or the New Revised Standard Version of the Bible. Published by HarperCollins
San Francisco, this revised translation was prepared by the National Council
of Churches. with the goal of updating the Bible for a contemporary audience. This is widely accepted as the most ecumenical of all Bible translations.